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There are plenty of industry news items from the past few days on which to comment. First, Nortel has entered into an agreement to sell its CDMA business and LTE access assets to Nokia Siemens Networks for US$650 million. >> Read More
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Last week Alvarion announced an agreement to supply Open Range Communications with WiMAX and core networks. This contract is a step forward for Alvarion as they fill the role of prime contractor of a deal that is valued at US$100 million over a five-year period. >> Read More
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In late December 2008, the WiMAXCounts Operator Tracking Service changed its name to 4GCounts, as Maravedis has started tracking operators committed to launching an LTE network. We have been conducting interviews with major mobile carriers who are following a network evolution path from HSPA to HSPA+ and later on, LTE. >> Read More
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Number 2 U.S. wireless carrier AT&T has snagged former Coca-Cola exec Esther Lee to oversee brand marketing, advertising creative and media strategy. According to Advertising Age, last year AT&T spent $2 billion in measured media. In this newly created position, Lee is expected to bring a fresh approach, challenging how AT&T has branded itself in the past by introducing new ways to tap into the emotional relevance of the “always-connected” theme that has by now become the standard message that all carriers are communicating. >> Read More
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We want to hear from you! To provide feedback on our articles or suggest a topic you'd like us to cover, please contact Emma Hancox at emma@maravedis-bwa.com |
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